Boardmasters Festival

Boardmasters Festival

In partnership with:

Music festival activation in partnership with Visa x Surfers Against Sewage. The brief was simple, raise brand awareness for the Visa x Surfers Against Sewage initiative and generate revenue for the campaign by promoting the use of reusable water bottles on festival sites.

2

Live days

7862

Transactions

42.2

Avg. Transaction duration (sec)

We deployed our road-ready touring setup, with a streamlined user interface designed to allow for as many attendees to participate as possible. Users had the chance to win a sought after gold bottle and a VIP festival experience for two. The bottles were sold for £2 each and all proceeds were donated to Surfers Against Sewage. The mechanic included only a contactless payment terminal that accepts Apple Pay, Contactless and Chip payments.