ComplexCon

How do you deliver a unique experience for a select group of VIP'S out of 15,000 attendees? We saw the question and said challenge accepted.

We built a RFID experience connected to our smart vending machines. 15,000 RFID wristbands were handed out, 200 of them were customized for VIP's. VIP's could win amazing prizes curated by the ComplexCon team. Everyone else was delivered messaging inviting them to become a VIP and earn future swag.